Technological Management of Information and Communication in Social Organizations

Abstract

The purpose of this article in the essay mode is to rethink the technological management of information and communication in social organizations. The methodology for the search for information, which was based on the documentary review of some theoretical approaches of Muñoz and Nevado (2007), related to the organizations of the 21st century, as well as Chiavenato (2006) of the administrative function that is faces in the search to define tactical, operational actions through the definition of action plans, policies to empower human talent as suggested by Mas (2007), to support the leading role of social groups in the execution of resources allocated to the solution of the contextual needs of information, communication and knowledge, where it is deployed as indicated by the Foundation (COTEC, 1999): a technological management associated with a management action in the communities organized according to the search to satisfy common needs. It was concluded that in the community areas it should be directed to the administration of ICTs, as reliable instruments to solve the demands of the global reality, which also manifests itself in local environments, in terms of calling for participation and leading role in resolving collective needs, where they can also count on the support of the governmental entities, from the articulation and integration of the efforts of the citizens.